“I also hadn’t put on a stitch of makeup and could not have been more casual if I tried after that haul.”, When they arrived at the ranch, Michael insisted they go on a trail ride despite the fact that Whitney was a novice horseback rider. We wanted something organic to the area, so the florist created a flower field that was planted into the ground, and we added custom-made curved white benches for guests to sit on so everyone could see us no matter where they sat, while taking in the most incredible sea and village view of Positano.”. It was just before Christmas in 2013, and the two were on vacation in Aspen with their respective families when a mutual friend introduced them one afternoon. For the actual wedding day, he had the Italian menswear line Isaia make tuxedos for himself and all of the groomsmen. Bumble App Founder, Whitney Wolfe received a huge diamond ring from businessman, Michael Herd. Since Whitney’s wedding dress was a classic fitted sheath, this night allowed her a glamorous Old Hollywood moment, à la Grace Kelly. The dating app queen has officially found her match! They also personalized the gifts by adding their monogram on basically everything inside (and outside) of the wicker tote! The couple first met while skiing in … “It was just the two of us, in the most special place to us in the world, no one around for miles. To revist this article, visit My Profile, then View saved stories. "We were sailing around the coast with wedding location scouting on the brain—but we didn’t fall in love with anything until we arrived at Positano," she said. “So up the gondola we went. They used as many local artisans as possible and wanted each evening to have a different feel, starting with the first night, which was meant to convey Capri with lemons, bougainvillea, vintage cars, and dinner in a field of lemon trees, followed by dancing at Anema e Core. Whitney Wolfe, the founder and CEO of Bumble, married Michael Herd (he's in the restaurant and oil and gas businesses) last month in an epic, fashion-filled weekend in Positano, Italy. After the meal, the wedding cake was created from scratch on location. “From the day after we got engaged, I went into full wedding mode—as one does—and he started making a funny Chewbacca ‘bridezilla’ noise every time I mentioned the wedding. Since Whitney’s wedding dress was a classic fitted sheath, this night allowed her a glamorous Old Hollywood moment, à la Grace Kelly. View Whitney Wolfe Herd’s profile on LinkedIn, the world’s largest professional community. They all started calling me ‘Chewy’ for short. The couple's colorful welcome bags were again a celebration of their destination, with Limoncello in hand-painted “Limoncello Herd” ceramic bottles, lemon chocolate from Sicily, and mini bottles of Aperol Spritz. Suddenly, the sun came shining through while it was still daylight, so the wedding party was able to finish hair and makeup and get some photos taken just in time. Feminist Frequency's Anita Sarkeesian writes about how the dating app is fighting sexual harassment. A rare sight in the corporate world: a billion-dollar CEO with a baby … Wolfe Herd married Texas oil heir Michael Herd in an elegant three-day ceremony on Italy's Amalfi Coast in 2017, per Vogue. “He had festivities all lined up,” remembers Whitney. The extensive itinerary gave Cynthia and Whitney the opportunity to showcase an all-star lineup of looks. Me on the other hand? Fast forward two years to June 2015, when the couple visited Michael's ranch in Texas. Bumble founder Whitney Wolfe Herd has become a billionaire at 31 after taking the dating app public, boosting her wealth from $500M to $1.6B. The tile-topped tables were custom as each tile was locally hand-painted, based on a design from the 1950s. Whitney Wolfe has been married to Michael Herd since September 2, 2017. The Brides Best Wedding Planners in America, Annie Lawless’s Spectacular Wedding in Positano, Nicole Warne of Gary Pepper Girl's Spectacular New Zealand Nuptials, 50 Beautiful Ways to Decorate Your Wedding Aisle, A Western Wedding Weekend with Timeless Design at Brush Creek Ranch in Wyoming, A Relaxed, Wine-Fueled Wedding on Lake Como, Whitney Bischoff Is Married! His next move was to ask Whitney to teach him—but he (surprise, surprise) ended up being a pro himself. Whitney Wolfe, the founder and CEO of Bumble, has made matchmaking her business. ... Whitney Wolfe Herd, the founder and CEO of Bumble (the dating app used by 23 million people), shares how she built her empire, met her dream man and celebrated their union with a buzz-worthy Indagare honeymoon. The ceremony location—a grassy cliff overlooking the water—was now soaking wet! There was just one problem—the ceremony was supposed to take place on a grassy cliff, which was now soaking wet. I spent every minute of that long ride boasting about my expertise. “Can I get you a Topo Chico?” asked 28-year-old Whitney Wolfe (soon to be Whi tney Wolfe Herd; she was engaged at the time but not yet married), opening a … As fate would have it, for the entrepreneur and her now husband, Michael Herd (who’s a restaurateur as well as in the oil-and-gas business) sparks first flew IRL as opposed to virtually, but their love story still started with Whitney unabashedly taking the lead. “We had the most majestic, special ceremony ever, and there was not a dry eye on that cliff!” she said. Diamond Shape: Pear Shaped If the beauty and allure of Positano weren’t enough, this was a sign!”, Then the fun began. Bumble CEO Whitney Wolfe Herd Took the Company Public With a Baby on Her Hip. It was a typical millefoglie, served with mini fragoline and chantilly cream, but rather than being wheeled out from the kitchen, it was made on the terrace by two pastry chefs so that guests could observe the entire process. Her dating app is 20-million-users strong and well known for its feminist approach to the online courting process—when two heterosexual users are matched, a connection can only be made if the woman makes the first move. “I trusted our incredible planner to bring our vision to life at a place I had never been, and she and her team did an exceptional job.”. With their location set in Positano, the couple then began enlisting a pro team of vendors to put planning into motion. to the point of having a massive wildfire erupt on the hill above our rehearsal party,” explains Whitney. Wolfe Herd first founded Bumble, the … On the big day itself, the bride woke up to a major surprise: The weather forecasted rain until 9 p.m. that evening (and the area hadn't seen so much as an inch of rainfall in months!). The latest fashion news, beauty coverage, celebrity style, fashion week updates, culture reviews, and videos on Vogue.com. “The actual Isaia team flew all the way to Texas from Italy to fit the boys before Michael took them on a bachelor party trip, and then Mr. Isaia came over from Capri to the villa to do final fittings before the wedding!”. The Wolfe-Herd Wedding. “So we tried to keep that in mind and ended up drinking white wine and merging the groomsmen and bridesmaids into two connected suites at the villa and dancing in the rain until about 3:00 p.m. At that point, one of my bridesmaids, who is a meteorologist in Los Angeles, came running in saying it was going to clear that evening. “We could not have been more in love with it, and are so happy that’s how it worked out,” says Whitney. (The company has since expanded its reach with the launch of Bumble BFF in March of 2016 and Bumble Bizz earlier this week.). “Michael admitted he didn’t know how to ski, and being from Utah and having grown up skiing, I was perplexed as to why someone who couldn’t ski would be on a ski vacation.” He quickly suggested she teach him how. A few days later, the couple visited Italy for a celebratory trip—and that's where wedding planning began. Whitney Wolfe, the founder and CEO of Bumble, married Michael Herd (he's in the restaurant and oil and gas businesses) last month in an epic, fashion-filled weekend in Positano, Italy. “But the morning of our wedding, there wasn’t just rain, there was a flash flood. It was absolutely magic! Just take a … The scene was set with an amazing installation of greenery and bougainvillea up above, which was designed to coordinate with the existing florals on the property. The couple cut into their cake, which was millefoglie made with fragoline and chantilly cream. After leaving Colorado, the two spent hours on the phone, but didn’t see each other again until the end of January. She oversees the brand's trending content and news and social operations. “We really wanted to respect the different environments inside and outside, while still giving it a glamorous feel without anything too overdone or unnatural to the villa,” says Whitney. . “We loved them so much that the tiles were shipped to us afterward, and we plan to use them in our future kids’ bathrooms,” says Whitney. ... See groom accidentally drop ring into lake during wedding. “My mom thought the handkerchief print of the swirl embroidery so perfectly evoked my now home state of Texas and was the ideal combination of Italian glamour and southern comfort,” says Whitney. © 2021 Condé Nast. Meanwhile, Whitney slipped into a fringed, beaded Naeem Khan dress for dancing. “He told me two things that morning: 1) He wasn’t sure marriage was in the near future as we were both so young and busy with our careers, and 2) We were going to his family’s ranch that weekend.” Michael’s usual truck was in the shop, so they needed to take a much older one, which meant no air-conditioning for a four-hour drive in the Texas heat. Michael kept things streamlined, wearing Hadleigh’s suits all weekend. Michael Herd, an oil and gas heir who is married to Whitney Wolfe Herd, … And, in case you're wondering, the couple did not meet on Bumble. “We loved the idea of the boys all wearing a local brand,” says Whitney. Whitney accessorized with a coordinating cathedral-length veil, Gianvito Rossi heels, and Marlo Laz earrings (custom-made by her lifelong best friend, Jesse Lazowski). The two connected near the slopes when Michael admitted to Whitney that "he didn't know how to ski." “In Italy, they say rain on your wedding day is symbolic of fresh beginnings, cleansing, a pure marriage, and also a wet knot that can’t be untied,” Whitney said. The rest is history. When you're in the business of making matches, it's only fitting that your own love connection leads to one very enviable wedding. Oct 11, 2017 - Bumble Founder Whitney Wolfe and Michael Herd’s Wedding in Positano Everyone then retired downstairs to the Salone Bianca, which had an outside area with an Italian disco-era feel. Whitney Wolfe Herd is quite literally the embodiment of a woman who knows what she wants, so it's no wonder she's built a dating app empire based on her own principles. Whitney Wolfe Herd and Michael Herd at their wedding in Positano. Wolfe Herd was named as one of 2017's and 2018's Forbes 30 Under 30, and in 2018 she was named in the Time 100 List. "It took approximately 45 minutes, and guests could watch as the pastry chefs created it from the very beginning to the moment when we finally cut the cake," said the bride. The menus (by Happy Menocal), chargers, and plates (by Laboratorio Paravicini and L’Objet) were all personalized and hand-painted to match the theme and tiles. The wedding dress was a couture Oscar de la Renta gown, which was made of corded rose lace and featured a four-foot-long train with scalloped trim. Our villa had a full waterfall running down the stairs!” The forecast predicted rain until 9:00 p.m., and the wedding was tentatively canceled, as there was nowhere else in the villa to accommodate that many people at once. Keep reading to see how Whitney and Michael's magical Italian wedding came to life, as captured by the talented Aaron Delesie! It was waiting for them in their hotel rooms inside their welcome bags. Long.”. . “I sat down next to him and was giving him a hard time about wasting such amazing conditions,” remembers Whitney. They started dating officially on Valentine’s Day, and a proposal came in June two years later. We wanted to showcase the natural beauty of the location. Part of it was the stress of the initial public offering (IPO), a moment she had imagined for so long that it felt almost as surreal as her wedding day. Whitney Wolfe Herd ’11, founder and CEO of Bumble Inc., became the youngest woman to take a company public when she celebrated the initial offering of her dating app shares on the Nasdaq Stock Market in February. CEO and Founder of Bumble, Whitney Wolfe Herd speaks to Christiane about how she is changing the online dating landscape for women. From St. Barth’s to San Francisco, my work brings together fashion and accouterments tailored to location and ambiance, reflecting each bride’s personal style and creating the most memorable looks to adorn her dream wedding. We cried and laughed the whole way down the hill,” Whitney told Vogue. Michael popped the question on April 28, 2016. In 2021, Herd became the world's youngest female self-made billionaire. Beef carpaccio with burrata, a tomato sauce ravioli, and grilled pezzogna with lemon and local vegetables were served at tables that had been custom made by local blacksmiths and decorated with colorful tiles, allowing for them to be left sans tablecloths. “Turns out he had the ring in his pocket the whole time,” says Whitney. (Instagram) Bumble is now the second most popular dating app after Tinder. Seriously, no detail of this over-the-top wedding was left untouched, and we're loving every minute it of it. Also, we have to note the monogrammed pillows and railing in the background of these photos. "We loved that the ceremony didn’t feel like a typical ceremony setup," Whitney said. Weddings Bumble Founder Whitney Wolfe and Michael Herd’s Wedding in Positano Whitney Wolfe, the founder and CEO of Bumble, has made matchmaking her business. Anna Price is the Associate Editorial Director at Brides. For dinner and dessert, the bride slipped into a custom Delphine Manivet satin slip dress and pale pink velvet Manolo Blahnik mules. Everyone traveled by small Italian boats from the port of the villa to the beach club around the cliff, while musicians on the water played Italian classics for the boats as they passed by. 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